We have a wonderful client and friend who is a savvy magazine publisher, editor, marketing wiz, television writer and overall brilliant person. To call him a prolific content producer is an understatement. Recently he came to us with a completed manuscript for a fast paced, women’s fiction novel. Think murder mystery set among the socialContinue reading “Adventures in Book Publishing”
Category Archives: Projects + Events
Rock Star Media Tour + LOHAS Events
Just returned from a great week in NYC to help our client bambeco celebrate their 2-year anniversary by participating in a series of media and networking events. After major events, as much as we want to move on or at least rest on our laurels (hah) for a bit, we absolutely do not. As quicklyContinue reading “Rock Star Media Tour + LOHAS Events”
Virgin Tour, SXSW
Although I have lived in Austin for the past 4 years, this year marked my first SXSW. I consider myself a regular to other destination events here in town, but SXSW is clearly the BIG one putting Austin on the radar beyond Tex Mex, live music and a laid back lifestyle. Luckily I had someContinue reading “Virgin Tour, SXSW”
One Year One Video
We put this video recap together for our awesome client, bambeco. Last year (2010) was our first full year working with this emerging, powerhouse eco-retailer. It is always a challenge summarizing your work in any format, but I think we did a good job capturing bambeco’s story in this short video. Let us know whatContinue reading “One Year One Video”
RISE Austin, PR for Small Business
Very often I am asked to share PR insights and best practices. PR is such a misunderstood profession that I relish these opportunities to share, educate and inspire. My goal is to break down PR myths, one presentation at a time. Just this past week for example I had the chance to host a RISEContinue reading “RISE Austin, PR for Small Business”
bambeco summer look book
bambecosummerbook In the world of fashion and home décor, the seasonal look book is a great tool to tell the product and design story to media, partners and other key influencers. However, developing a printed collateral piece on behalf of an environmentally conscious company, is a challenge and necessitates a careful and thoughtful approach. Bambeco (www.bambeco.com) isContinue reading “bambeco summer look book”
Bambeco Summer Preview
Warm weather months bring the promise of al fresco entertaining and leisurely summer dining. Today’s modern hostess favors colorful summer styles that are safe for the family and the environment. At the same time our hostess does not want to pay more to live her green values. At bambeco, their eco-chic décor and home furnishings celebrateContinue reading “Bambeco Summer Preview”
Austin Shines on April 30
There’s no shortage of talent flocking to Austin these days. musicians, filmmakers and restaurateurs find their feet in the hidden gem of Texas, and this spring, jewelry designers will have their day. From local boutique owner Elizabeth Serrato, the brilliant mind behind the Second Street District’s style landmark, Eliza Page, a grand plan to hostContinue reading “Austin Shines on April 30”
The Press Kit
View full e-kit: KSPR e-kit The company press kit has been such a mainstay of traditional public relations. For a new company, new product, or launch event, the press kit was almost always the first tangible collateral piece created as a primary means of communicating to external audiences, the who, what and why. Although the traditional press kitContinue reading “The Press Kit”
Sizzle Reel
I’ve always been a big fan of video to tell a brand story. A great video can create excitement and interest in a way that other communication tools such as press releases, power points, brochures, e-kits and static images cannot. During my early Nordstrom days, I had the opportunity to see first-hand how corporate videos were producedContinue reading “Sizzle Reel”
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