I’ve booked, staffed and supported media desk sides, also known as press tours throughout my PR career which has included many big, well known brands such as Williams Sonoma and west elm and many small companies who enjoy a national market presence and have a distribution strategy in place but they lack broad based, nationalContinue reading “Press Tour Secrets”
Tag Archives: pr career
Lessons From Third Grade
Recently my children’s grade school asked for parent volunteers to speak at Career Day. It wasn’t until my husband suggested that I should do it that I gave it a second look. As a “working mother” of three school age daughters I realized my responsibility to participate. Beyond the obvious reasons, my motivation was moreContinue reading “Lessons From Third Grade”
We Like To Build Things
We are all good at different things. But what makes some people thrive while others flat line or simply falter? The key is to understand what kind of employee you are. Regardless of title, we all answer to someone. As a business founder and manager, my goal is to hire for the best skill setContinue reading “We Like To Build Things”
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